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Category: Performance Analytics

 

Pillar Pages: Supporting Your Website’s Search Rankings

Posted by Shannon Yingst on May 24, 2023
Reading Time: 6 minutes

The way people search for topics online has changed. According to HubSpot, the algorithm search engines use is constantly evolving to include things like penalties for too many irrelevant internal… Read More Pillar Pages: Supporting Your Website’s Search Rankings

Beginner’s Guide to GA4

Posted by Adrian Serna on August 30, 2022
Reading Time: 3 minutes

On July 1, 2023, standard Universal Analytics (UA) properties will stop processing traffic and data, and will be replaced by Google’s next-generation measurement solution, Google Analytics 4 (GA4). Up until… Read More Beginner’s Guide to GA4